ILLUSTRATION AND DESIGN
Morten Strauch’s Photography is focused on maritime motives. The identity I designed for him is inspired by the aesthetic of classic boats and the seaside. The project includes the creation of his logo, stationery and website.
The stationery and promotional material are typographic and minimalistic to let the photography stand out.
The website design also presents the photos in a simple way to make them the most important element.
As an additional logo to use on t-shirts and other promotional material, Morten was looking for a symbol that would represent his character and playfully connects his work with the settings of his photos.